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True Vine Publishing

Project Overview

A full web build for True Vine Publishing, a publishing house guiding first-time authors from manuscript to bookstore shelf. We built out their WooCommerce shop with over 200 products, designed individual author landing pages for each client package, and organized their four publishing tiers — Basic, Professional, Legacy, and Bestseller — into a clear, easy-to-navigate structure.

Project Overview

Client

TRUE VINE PUBLISHING

Location

Nashville, TN

Date

2024

Category

WEB DESIGN/E-COMMERCE

Showcasing high-performance design.  See True Vine Publishing

True Vine Publishing

30+

Products in Shop

Showcased

Four publishing packages, over 200 shop products, and a growing roster of individual authors each needing their own space to shine — True Vine Publishing needed a site that could hold all of that without feeling cluttered. We built out a custom landing page, structured the WooCommerce catalog to stay easy to browse at scale, and made sure a first-time author could tell Basic from Bestseller at a glance.

Pallette

Color:
A clean, editorial palette — white background, deep navy blue for headings, warm burnt-orange for icon accents, and soft gray for body copy. The navy brings the trust and credibility a publishing house needs, while the orange adds warmth without tipping into the generic “book brand” gold-and-maroon look.

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Creative Direction cards:

Individual Author Pages: Every client gets their own landing page — built to sell their specific book and package, not a generic “our services” template.

Package Clarity: Four publishing tiers, from a basic physical book to full bestseller positioning, laid out so a first-time author can actually tell them apart.

Tools & Software

WordPress

(build platform)

WooCommerce

(e-commerce system)

Divi Theme

(design & layout)

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Brand Identity + E-Commerce

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Project Description

Designed the full brand identity — logo and merch graphics — for this streetwear label, then built a custom WordPress site from the ground up with WooCommerce powering the shop. The build had to work as both storefront and media hub, selling apparel while giving the brand's music collective a place to feature drops and press.

Basic Information

PROJECT

BRANDING + E-COMMERCE

STACK

Wordpress, Woocommerce
Project Include
Color Palette
40%
20%
20%
10%
10%
Tools Used