Email MarketingMore than just words...
Email Marketing Benefits
Easy to create
Easy to track
Return on investment
Many think email is a dying tool in the world of technology but they couldn’t be more wrong! Today email is more sophisticated than ever giving you a myriad of options that were not available a few years ago.
According to Litmus, an email analytics company, 82% of people open marketing emails. Also, email has a conversion rate that is 3x more than social media. Email is here to stay and you can use it to benefit your practice.
At ROI we really love to make life easier for our customers. Helping you manage your lists is something we’re really passionate about. We know you don’t want to be labeled an “evil spammer” or send anything out to people who don’t want your emails so we do what we can to help you keep your lists clean and your content relevant to the recipients on your list.
Get insight about your subscribers and keep your contacts in one place with subscriber profiles. Click someone’s name to see engagement, website activity, and more. Add notes and one-to-one conversations to profiles, so you can remember who your customers are. And you can access it all from desktop or mobile, so it’s easy to add notes when you’re out and about meeting new people.
Personalization and Automation
ROI helps you email the right people at the right time. In addition to our built-in segmentation and targeting options, you can automate triggered emails based on your subscribers’ website activity. Our tools help you learn more about your customers and send them content they care about.
In addition to the reports that come with every account, ROI offers plenty of advanced reporting options that you can access from anywhere. Monitor sales and website activity with revenue reports. With Google Analytics, you can inform your email content with purchase data and more.